About Jay Delerno
Statement of Qualifications
Senior Vice President - Integra Hotel Corporation
Thirty-six (36) hotels - 5,900 sleeping rooms and suites -hotel brands included Holiday Inn, Quality Inns, Days Inns, Residence Inns by Marriott, non franchised independents and Embassy Suites Hotels - Increased revenue annually (in a flat to declining economic environment) at a compounded annual rate of 11% to 16% while reducing sale and marketing cost per room sold.
Vice President of Sales and Marketing - Pickett Hotel Company
All-suite hotels designed to compete with Marriott and Hyatt Hotels-all operating hotels achieved market dominance in occupancy and/or average rate in the first year.
Total of nine (9) years - positions range from Sales Manager to Director of Sales and Marketing - property sizes ranging from 927 rooms to 303 rooms - department and individual awards included rookie of the year, most improvement in a market segment, sports marketing (2), and group room nights (2) - participated in the opening of two hotels and the take-over of one.
Other Positions and Companies
Regional Director of Sales and Marketing, W.B. Johnson Properties - Director of Sales and Marketing, Greater Gulf Coast Management - Vice President, Russo Properties, Austin, Texas.
Awards and Honors
Three (3) Addy Awards Four Color Consumer Publications Addy for Excellence. Point of Sale Materials, Creative Best of Show, Columbus Society of Communicating Arts, Champion International Graphics Award, Holiday Inns Reservation Committee, Holiday Inns Marketing and Advertising Committee, Guest Lecturer Southern Methodist University School of Marketing and Hotel Sales Managers Association International.
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